Beyond the Board: Myntra’s Marketing Checkmate with Chess Grandmasters
In today’s noisy advertising landscape, standing out takes more than budget—it takes cultural insight, humor,…
In today’s noisy advertising landscape, standing out takes more than budget—it takes cultural insight, humor,…
India’s quick commerce revolution has been nothing short of breathtaking. Many key players have emerged…
Skincare that makes you feel like a chaand ka tukda? Bollywood buffs, assemble—this one’s for…
After 18 seasons filled with heartbreaks, near misses, and resolute cries of “Ee Sala Cup…
In a land where filter coffee is as popular as conversation and cutting chai is…
Dry forests. Pine needles. Fire hazards. Lost livelihoods. In Khetikhan, a small village of Uttarakhand,…
As seasoned experts look to the future of consumption, the advertising industry has always been…
For those who ask what value does ₹1 hold in today’s economy, Deciml has an…
The government of India has taken a daring step to support the country’s entrepreneurial ecosystem…
Maggi’s current “Maggi On My Mind” campaign, which partnered with creators to show how a…